Studio Photo for E-commerce

19th January 2011
Electronic commerce, known as e-commerce consists of the buying and the selling of goods or services over the internet or other computer networks. Existing since the 1970s, this form of marketing has greatly expanded during the last 10 years as more and m... Read >

Using Geert Hofstede's theories to improve your international business

18th October 2010
"Culture is more often a source of conflict than of synergy. Cultural differences are a nuisance at best and often a disaster." Prof. Geert Hofstede, Emeritus Professor, Maastricht University. Aiming to set up your business in a new country? Culture is... Read >

Virtual Shopping Mall: A critical Analysis

18th October 2010
Virtual shopping is gradually setting up its place in the modern way of shopping. People are very much interested in buying online more than ever. This is being backed by the constant evolution of networking and digital technology. Virtual shopping mal... Read >

What is packshot photography

12th August 2010
Compared to traditional photography, packshot photography is one step ahead, especially for products in the sales and marketing sector. In this article, we shall analyze the difference between traditional photography and packshot photography, which one is... Read >

How to improve your visual communication and boost your e-marketing strategies

26th May 2010
Communication is a process whereby meaning is assigned and conveyed to create an understanding among people. It can also be described as the exchange of thoughts, messages or information. There are many types of communications, the 4 main types are: - ... Read >